Customer Persona Development and 2019 Social Strategy
This strategy is a reassessment, post launch of where and how to invest resources in the social media channels that Eighteen B was considering.
2018 Social Strategy, Content Mood Board, Influencer Scorecard
This is the the 2018 go-forward Social Strategy for Best Made Co, including user analysis data.
Developing strong social media personas for executives
Persona development, social media strategy and tactic for executives at Bolt Threads with industry competitor analysis.
Digital Marketing & Influencer Network Strategy
This is a redacted sample from the Bolt Threads digital marketing and influencer network strategy. Working with a data scientist and business intelligence manager, we created a data focused and user content driven strategy for a new product and brand launch.